Smellcome to Manhood

Before I start, these Old Spice commercials are HILARIOUS and I advise you watch them first......... I'll Wait

http://www.youtube.com/watch?v=8M-sAPobpfY

Funny right?

Well if you did not watch them, it's o.k. but, you should.

Anyways, for a while Old Spice has been putting up some funny content in their commercials. The one that I could think of right off the bat is the one of the dude riding a horse backwards on the beach with gold coming out of his eyes, or something like that. These new Smellcome to Manhood commercials are a bit different, but just as funny.

In these new series of ads from Old Spice it shows moms across the world losing their sons; not losing them to war or out at sea, but losing them to Manhood. These stories, accompanied by a hilarious song called the Mom Song, show how easy it is for mothers to lose grasp of their little boys.

This is due to an epidemic of manlier smelling body spray, shampoo/body wash, hair products and whatever else it is this company is putting out.

Obviously, this is not a real epidemic; rather a way for Old Spice to let the public know that yes, they are still the scent women know to be "manly" and that all their little boys who are using them are being treated as such.

These commercials do not say anything about the way the soap destroys bacteria, or how their deodorant lasts all day.

Rather, they put a catchy tune behind a funny series of commercials to demonstrate the lifestyle accompanied by using their products and all the benefits that arise from smelling like an Old Spice Man. By doing this they have created a following on all social media outlets, especially for the younger demographic who are on all aspects of social media.

Brilliant choice of using these little "stories" to get the word out that yes, you can be a man IF you buy our products.